You Can’t be Listening if You’re Always Interrupting

Did you hear what I just said? It would be an interesting exercise if a speaker stopped in the middle of her presentation and asked a member of the audience to repeat what she said. Most likely she’d get a blank stare in return.

That’s because most people aren’t listening. They are daydreaming or thinking about how much more important their ideas are. …Read more…

The 12 Worst Mistakes in Working With the Media

As the saying goes, the more things change, the more they stay the same. The web has changed the way we work with journalists. Many media interviews take place in email exchanges. Reporters conduct interviews on Skype. The news cycle is now 24/7.

Follow the Rules

But, as the saying goes, the more things change, the more they stay the same. The basic rules of working with a reporter on a story …Read more…

Even Content Experts Need Presentation Training

It is always impressive to be at an industry function and learn something new from expert speakers that you can use in your business. You might well wonder just how they can master so much complex information.

But That’s the Problem

You also wonder sometimes just exactly what they’re saying. …Read more…

Don’t Wear Your Pajamas on Skype in a Media Interview

If you were meeting a reporter in person for a media interview, you would be dressed in appropriate business attire.
Free video calling service

You can also have a face-to-face interview with a reporter using Skype, the free video calling service that enables individuals in two different locations to have a conversation on their computers. No need to leave your office – which may be in your home, as more executives work virtually.

You still need to act and look your best on Skype. If you’re calling from home, dress as if you were meeting a client, not going to a pajama party. …Read more…