If the Audience Isn’t Ready for Your Message Look Out for the Tomatoes

You’ve probably never been on the receiving end of rotten tomatoes thrown at you by a hostile audience. But most presenters have had the unfortunate experience of starting to speak and sensing the audience’s hostility. It’s palpable. So do you ignore it and just push ahead with your presentation?

Timing is Crucial

Timing is Crucial

Timing is Crucial

If you’re ever in a situation where you know you’re losing your audience by their body language and lack of responsiveness, it’s pointless to keep going with the presentation you had planned.

Some time ago I had that kind of experience. We were asked to present to a group of Brazilians who were in the U.S. for a conference. The audience of some 200 business executives was sitting there with their arms crossed, grim faced and obviously not the slightest bit interested. …Read more…

Be Your Authentic Self When Speaking on an Internal Employee Video

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Be Your Authentic Self

Your personal appearance, advance preparation and strong talking points are key when you’re delivering a presentation or meeting with a reporter.

These things are just as important when you’re giving a presentation in an internal video to your company’s employees. The key is to be authentic. Believe it or not, this is not as easy as it sounds.

If you’re new to presenting, be your authentic self and not an imitation of someone you happen to admire as a speaker. You want employees to believe in you and what you have to say. Also, remember that many people who will see the video already know you and you don’t want them to say, “what happened to Bill? That’s not the same guy I had lunch with yesterday!” …Read more…

Saying “No” Means Never Having to Feel Sorry You Did

With a nod to the famous quote “Love means never having to say you’re sorry” from the novel and movie “Love Story,” saying NO is one of the hardest things we ever have to do.

The stars Ali McGraw and Ryan O’Neal made that one of the most famous lines in movie history. Here they are:

You need to learn how to say “no” …Read more…

Don’t Gush Over Top Celebrities In a Coaching Session

 

3d white people. OscarWhen coaching celebrities, it’s important to be respectful of their talent. Gushing over them or asking for their autograph is counterproductive.

If a celebrity spokesperson has been booked for your product launch or PR program, he will most likely need message training. And whether you, or an external coach, is conducting the training, it’s important to take charge and set ground rules. Specifically, the coach needs to be the “director” to get the necessary buy-in from the celebrity for the best results. …Read more…