Don’t Wear Your Pajamas on Skype in a Media Interview

If you were meeting a reporter in person for a media interview, you would be dressed in appropriate business attire.
Free video calling service

You can also have a face-to-face interview with a reporter using Skype, the free video calling service that enables individuals in two different locations to have a conversation on their computers. No need to leave your office – which may be in your home, as more executives work virtually.

You still need to act and look your best on Skype. If you’re calling from home, dress as if you were meeting a client, not going to a pajama party. …Read more…

Correct Grammar Isn’t an Option — It’s a Necessity

Enough is enough. That is what grammarians and pundits are saying about the atrocious grammar and punctuation that is rampant in business and on social networks.
English for Dummies

All the hard work you’ve put into a presentation will be wasted if you start by writing, “John and me will…” Purists will immediately spot that the correct usage should be “John and I will…”

Or, you can hear the groans when someone says, “The client is meeting with John and I.” The object of the preposition is “John and me.” …Read more…

How to Succeed in Business by Overcoming Your Fear of Change

Our most fundamental need is to feel safe, after our physical needs are satisfied.

Maslow's Hierarchy of Needs

Maslow’s Hierarchy of Needs

That’s why so many business people are fearful during a bad economy – afraid of losing their jobs and of facing a future with a constantly changing landscape.

Change is inevitable. No one needs convincing that the days of working at a company from cradle to grave and then retiring with a gift of a gold watch are over. …Read more…

Why the Reporter Didn’t Quote You — or Your Client

Why wasn't I quoted?

Why wasn’t I quoted?

Nothing is worse than picking up the phone and hearing an irate client on the other end of the line asking, “Why wasn’t I quoted? Why did I waste my time talking to John Jones? How come you didn’t make sure I was included in the story?”

You’re lucky if you’ve never experienced that sinking feeling in your gut because you, or your client, weren’t quoted in a story after a media interview.

Definitely not a fun experience! …Read more…