When You Flub Your Response in an Instant Crisis

 When a crisis occurs, how can we communicate in today’s instant world?

When Richard Branson’s Virgin Galactic crashed, he immediately announced it on Twitter, and apologized in a news briefing thus getting in front of the story. crisi logoOn the other hand, Brian Williams’ exaggerated chopper story began on Facebook when someone on the actual chopper said Williams wasn’t on board. (So much for those who think they can hide bad news.) In either case, the stories spread swiftly through different channels soon after.

Branson’s response followed the basic rules of crisis management:

  • Get bad news out fast,
  • Don’t lie,
  • Acknowledge the problem,
  • Provide ongoing information and
  • Show sincere sympathy for those affected.

…Read more…

Does Your Presentation Support Your Organization’s Brand?

Does Your Brand Stand Out?Whenever you make a presentation you’re representing your organization, not just yourself. At that moment you are the face of the organization. But are you well versed in the organization’s brand promise?

Or are you only focused on the messages you want to communicate about your area of expertise? …Read more…

Your Favorite Blog Posts From The Newman Group

lynda_carter_as_wonder_womanNext week we’ll enter our fourth year of blogging about topics designed to help you to become a more confident and polished speaker in presentations and media interviews. Guest authors also added their valuable perspectives.

You’ve helped guide us to the topics of most interest by your comments and the traffic each post generated. We’ll take this into account in planning our topics for 2015.

Drum Roll for the Top Three

Our tabulation revealed the top post by traffic: What is the Role of the Moderator in a Panel Discussion? …Read more…

Think Before You Speak Because You Can’t Hit Rewind

Think Before you Speak words on Road Sign and Stop SignDo you have a loose tongue? Do you open your mouth and start making indiscreet and potentially embarrassing remarks that will come back to haunt you? You can avoid what’s also called “diarrhea of the mouth” by thinking before you speak.

Were They Ever Sorry

Two public figures learned this the hard way. Emil Michael, senior vice president for business for Uber, the ride-hailing company, recently said Uber was considering spying on journalists it considers unfriendly to the company. …Read more…