So What’s the Difference Between Media and Presentation Training? And Why Does it Matter?

What’s the big deal about what you call a training session? Actually, the distinctions between different types of training are a big deal. Many people will ask for media interview training when they really need presentation training and vice versa.

Even the Public Relations Society of America, in the brochure promoting its 2011 International Conference, got the two confused in this workshop listing:

“Media Training: Enhancing Speaker Presence,
Controlling the Interview Process

The most successful speak powerfully, knowledgeably
and succinctly – all thanks to media training . . . “

…Read more…

Why the Old Ground Rules for Media Interviews Don’t Apply Anymore

There used to be a simple list of accepted ground rules for media interviews with reporters. They don’t exist anymore with the advent of viral media. Ground rules have gone the way of VCR tapes, yet that doesn’t change the reasons why you need to be more vigilant than ever about what you say in interviews. …Read more…

Is it OK to Tell a Little White Lie?

Pinnocchio

Lie and grow a Pinocchio nose

How often have you heard that a presentation, or a media interview, is no more than story telling? And that’s true. As a speaker, you’d grab your audience with an opening such as “Imagine that you are about to find a cure for cancer.”

That is sure to get everyone’s attention. But then if you go on to say that cancer has been eradicated, you’ve crossed the line into lying.

That is an egregious  example, but little white lies can turn into big ones and eventually …Read more…

Stage Fright Can be Your Best Friend

Sweaty palms. Heart palpitations. Knees knocking. We all know the signs of stage fright.

"Let stage fright be your friend"

Let stage fright be your friend

And no matter how experienced you are at public speaking, stage fright happens to everyone. Instead of trying to ignore it, embrace it and get to know your own personal signs of stage fright.

Accept anxiety as a positive sign that your body is saying that all systems are ready to go.

But many speakers succumb to stage fright. Some common reactions: …Read more…