A Presentation is Not About You

"Give your listeners a roadmap"

Give your listeners a roadmap

A presentation is about your audience. Some speakers are too quick with the “I” word. Remember, it’s not about you. Throughout the presentation, your goal is to keep moving your audience to the desired action you want them to take.

In our previous post, we described the importance of preparation and audience analysis. In this article, we’ll discuss how you can take command of the room. …Read more…

The Presentation Begins When You Book the Date

The preparation for any successful meeting or presentation starts the moment the date gets marked on the calendar. That’s when the real work begins.

Determine Your Goal

First, establish your goal for the presentation. What are you trying to achieve? You are most likely making a presentation to persuade your audience to take some sort of action. For an internal audience, it could be to approve a product launch or next year’s budget. For an external audience, you might want them to sample or buy your services. …Read more…

Using Transition Phrases to Keep Your Audience Engrossed in Your Presentation

Rambler_01You’ve worked hard at creating your presentation with compelling key messages and images. Let’s face it, though. Even the most interested listener will wander off mentally at least once during your presentation.

Many won’t be able to resist the temptation to take a peek at their smart phones. So how do you keep your audience involved and following the discussion?

Transition Phrases

Savvy speakers use Transition/Linking Phrases as the glue that holds their thoughts together so they can move seamlessly from one point to another. …Read more…