Correct Grammar Isn’t an Option — It’s a Necessity

Enough is enough. That is what grammarians and pundits are saying about the atrocious grammar and punctuation that is rampant in business and on social networks.

All the hard work you’ve put into a presentation will be wasted if you start by writing, “John and me will…” Purists will immediately spot that the correct

The News Media Doesn’t Need PR People Anymore

You may be wondering why a media trainer who guides corporate executives through the stages of interviews in traditional media and, in recent years, on Zoom and social media, would make a statement like the one above.

It’s because we increasingly hear complaints from PR people about how much more difficult media relations has become

Why the Reporter Didn’t Quote You — or Your Client

Why wasn't I quoted?

Why wasn’t I quoted?

Nothing is worse than picking up the phone and hearing an irate client on the other end of the line asking, “Why wasn’t I quoted? Why did I waste my time talking to John Jones? How come you didn’t make sure I was included in the story?”

You’re lucky

Is That You in the YouTube Video — Drunk at the Holiday Party?!

Holiday Party

Jingle Jingle

Oh, no. Your worst fears have come true. You had too much to drink at your company’s holiday party and you ended up on the floor. A “friend” captured the embarrassing incident on his smart phone and thought it would be funny to post it to YouTube and tweet the link