How a Famous Quote Can Turn a Good Presentation into a Memorable One

John F. Kennedy

JFK Inaugural address

“Ask not what your country can do for you, ask what you can do for your country.”

Who doesn’t get the chills when watching a video of former President John F. Kennedy making this powerful statement during his Presidential inaugural address 61 years ago?

Was That Me You Just Introduced?

If you’ve ever attended a conference, you’ve probably witnessed a keynoter being upstaged by his introducer who goes on…and on…and on.

But nobody is squirming more uncomfortably than the speaker, who is listening to the equivalent of his premature obituary.

Approve Your Introduction

Speakers devote great attention to their keynote speeches or acceptance remarks —

Being at Your Best on a Book Tour When You’re Dead on Your Feet

Media Tour

Even the most famous authors cringe at the thought of yet another book tour. But a media tour is an essential task in promoting a book or a product.

Book/Media Tour

Media tours of any kind are grueling. If you’re an author, or represent an author or do PR for a consumer products

So What’s the Difference Between Media and Presentation Training? And Why Does it Matter?

What’s the big deal about what you call a training session? Actually, the distinctions between different types of training are a big deal. Many people will ask for media interview training when they really need presentation training and vice versa.

Even the Public Relations Society of America, in a brochure promoting a past International Conference,