Your Voice Mail Message is as Important as Any Presentation

“Hithisisjohnpleasecallmebackat2193046013.”

Who is leaving this voice message!

Who is leaving this phone message!

What? Who? You’ve no doubt received a voice message like this one that is completely unintelligible. These kinds of calls are high on our list of pet peeves.

Speak S-l-o-w-l-y and Clearly

The idea for this post came to us a few days ago when we were listening to a phone message over and over again to retrieve the name and phone number of the caller, one letter and one number at a time. It was frustrating, yet we felt obliged to get the information. It could have been a client who needed to speak to us – or possibly a new business prospect. …Read more…

Delivering a Winning Presentation – in an Elevator

"Is your elevator speech ready?"

Is your elevator speech ready?

We all know what an “elevator speech” is, right? It is the common expression for your personal business presentation when meeting someone for the first time. In reality, you wouldn’t corner someone in an elevator with your pitch.

Or would you? It depends on the circumstances.

I seized the moment with the new CEO of a company I had been working with while in the elevator at a conference in Las Vegas. …Read more…

Why the Old Ground Rules for Media Interviews Don’t Apply Anymore

There used to be a simple list of accepted ground rules for media interviews with reporters. They don’t exist anymore with the advent of viral media. Ground rules have gone the way of VCR tapes, yet that doesn’t change the reasons why you need to be more vigilant than ever about what you say in interviews. …Read more…

So What’s the Difference Between Media and Presentation Training? And Why Does it Matter?

What’s the big deal about what you call a training session? Actually, the distinctions between different types of training are a big deal. Many people will ask for media interview training when they really need presentation training and vice versa.

Even the Public Relations Society of America, in the brochure promoting its International Conference, got the two confused in this workshop listing:

“Media Training: Enhancing Speaker Presence,
Controlling the Interview Process

The most successful speak powerfully, knowledgeably
and succinctly – all thanks to media training . . . “

…Read more…