Being at Your Best on a Book Tour When You’re Dead on Your Feet

Even the most famous authors cringe at the thought of yet another book tour. But a media tour is an essential task in promoting a book or a product.

Media Tour

Book/Media Tour

Media tours of any kind are grueling. If you’re an author, or represent an author or do PR for a consumer products company, you know the routine: traveling from city to city, early morning interviews, rushing to catch the next plane, missing meals and some unprepared broadcast hosts.

You can relieve the stress by following basic “rules of the road” which you can learn with media training. …Read more…

How to Stand Out by Where You Sit Down

If you didn’t think it was important before, you will change your mind after reading this post about exerting your authority and leadership skills in a meeting.

Where you sit at the conference table during a business meeting really does matter.

At the Head of the Table

Sit at the head of the table and stand out. In that way, all eyes will be focused on you.

How to stand out

How to stand out

In order to be more democratic, some managers sit in the middle of the long side of a rectangular table. …Read more…

Happy Independence Day

Are You Due for a Professional Image Update?

“You don’t get a second chance to make a first impression” may be a cliché but this one is true.

Mark Zuckerberg

Mark Zuckerberg

That’s why it’s essential to develop a professional image that creates an unforgettable powerful first impression when you are about to make a presentation, attend a business meeting or appear on TV.

Find Your Personal Style

…Read more…