Does Style Trump Substance in a Presentation or Media Interview?

Style or substance? Is it your style that will make you a memorable speaker? Or is substance more important in a presentation or media interview?

There isn’t universal agreement, although both are essential qualities for leaders to express their authority and command of their topic.

Make it Look and Taste Good

A speech is like eating a meal in a 5-star restaurant. The food must be …Read more…

You Mean You’re Not Perfect? Join the Crowd

Why do we always feel we need to be perfect? It’s so unrealistic. We know that, but there’s always something about ourselves that we feel detracts from our appearance and diminishes our authority.

Maybe you feel that way, because you’ve gained a few extra pounds, or are height-challenged (a euphemism for short). But you’ve got to get over it if …Read more…

Don’t Forget to Wear Your Socks

Don’t laugh. This happened to a client not too long ago. Business, Mann, am Arbeitsplatz 17He’s a very busy CEO, who was so tired that he showed up at a morning press conference in a suit and tie but without socks. It was a tell tale sign that he had mentally checked out because of exhaustion. He wasn’t conscious of what he was doing. …Read more…

Should You Use Profanity in Your Presentations and Media Interviews?

OFFENSIVE LANGUAGEIn addressing financial analysts, Jamie Dimon, the CEO of JPMorgan Chase, made headlines when he uttered a profanity in describing the firm’s legal issues a few years ago.

He used a fairly mild swear word when he said the company needs to be “…careful to “stop stepping in dog****, which we do now and then.” …Read more…