My Heart is Racing So Fast I Think I’m Going to Faint!

Being a little nervous before a presentation, or media interview, is only natural.overcome-stage-fright3-150x1501 However, it’s not natural if you panic and your heart starts racing, you break out in a sweat and want to throw up.

If that describes you, then you need to work at reigning in your stage fright. Preparation and practice are essential. …Read more…

Should You Use Profanity in Your Presentations and Media Interviews?

OFFENSIVE LANGUAGEIn addressing financial analysts, Jamie Dimon, the CEO of JPMorgan Chase, made headlines when he uttered a profanity in describing the firm’s legal issues a few years ago.

He used a fairly mild swear word when he said the company needs to be “…careful to “stop stepping in dog****, which we do now and then.” …Read more…

Think Before You Speak Because You Can’t Hit Rewind (Mr. Trump)

Think Before you Speak words on Road Sign and Stop SignDo you have a loose tongue? Do you open your mouth and start making indiscreet and potentially embarrassing remarks that will come back to haunt you? You can avoid what’s also called “diarrhea of the mouth” by thinking before you speak.

Were They Ever Sorry

Donald Trump has yet to learn to think before he speaks but two public figures learned this the hard way in the recent past. Emil Michael, former senior vice president for business at Uber, the ride-hailing company, said Uber was considering spying on journalists it considers unfriendly to the company. …Read more…

How to Recover When a Spokesperson Tarnishes Your Brand

Did you catch the video of the Chevrolet zone manager’s presentation of the MVP award to San Francisco Giants’ pitcher Madison Bumgarner after his spectacular win in the 2014 World Series final?

Rikk Wilde, the designated spokesperson, became the butt of a lot of criticism and Chevy’s brand was tarnished – for about 24 hours. Then the Chevrolet PR and ad people decided to make lemonade out of a lemon and jumped all over the giant blooper in advertising and social media.

Here’s the presentation that had everyone talking and what Chevy did about it.

  …Read more…