Don’t Let Your Accent Derail Your Career

Work in a foreign countryThese days business executives will likely work in a foreign country at least once in their careers. That can be a cause for celebration because a transfer might be a move up the corporate ladder.

But making your way in a different culture poses unique challenges when you are required to speak in a foreign language. Your accent may …Read more…

How to Make the Camera Work for You in a Television Appearance

Answer questions, Reporter Q&A

When we’re coaching clients for a TV appearance, we always remind them that they are not the star of the show and should not expect “star” treatment.

Over the years we’ve had clients complain they didn’t get the best camera angle or lighting so we tell them the “best” is reserved for the host.

You’re On Your Own

It’s important to keep in mind the focus is on the host – how he looks, his best camera angles, and how he will grab the attention of his audience. No one is going to greet you at the door and treat you like a celebrity …Read more…

Have Your Props Ready and Approved for Holiday TV Interviews

You don’t want to be the guest who shows up with props for your interview on a morning talk show without telling the producer.journaliste That’s a definite no-no.

TV hosts welcome guests who demonstrate their products or discuss their new books because it enlivens the interview. But your guest spot needs to be carefully orchestrated and approved by the producer – in advance.

With this year’s major holiday season approaching, be the guest whose appearance “knocks them dead” because …Read more…

Preparing for TV and Broadcast Interviews to Promote Your Holiday Products

The holiday shopping season is about to go into full swing and so are the spokespersons who will be talking about and demonstrating products on television.

Holiday Spokespersons

Holiday Spokespersons

As you watch the plethora of spokespersons this holiday season, see how many of them not only nailed their interviews but compelled you to take action. It’s a sure bet that the ones who got your attention had media training.

If you represent a spokesperson, or happen to find yourself in a position to advise one, you can help them to be more effective with advance preparation. …Read more…