How a Famous Quote Can Turn a Good Presentation into a Memorable One

"JFK Inaugural address"

JFK Inaugural address

“Ask not what your country can do for you, ask what you can do for your country.”

Who doesn’t get the chills when watching a video of former President John F. Kennedy making this powerful statement during his Presidential inaugural address 61 years ago? …Read more…

Being at Your Best on a Book Tour When You’re Dead on Your Feet

Even the most famous authors cringe at the thought of yet another book tour. But a media tour is an essential task in promoting a book or a product.

Media Tour

Book/Media Tour

Media tours of any kind are grueling. If you’re an author, or represent an author or do PR for a consumer products company, you know the routine: traveling from city to city, early morning interviews, rushing to catch the next plane, missing meals and some unprepared broadcast hosts.

You can relieve the stress by following basic “rules of the road” which you can learn with media training. …Read more…

Reports of PowerPoint’s Death are Greatly Exaggerated*

It’s been a joke for sometime to get up after a boring presentation and tell someone you experienced “death by PowerPoint”. But don’t think PowerPoint is going away anytime soon as a presentation format, despite what you read or hear.

In an earlier post we discussed the logistics of preparing for a presentation. In this post, you will find tips on how to create a PowerPoint presentation that will have people on their feet – applauding you and not heading for the door.

The Growth of Webinars

PowerPoint has no doubt grown in usage because of the huge popularity of webinars – for web-based seminars – and the rebirth of virtual meetings via Zoom and the like. Many presenters who are procrastinators find PowerPoint presentations easier to create last-minute than old-fashioned slides that required more work and a longer lead time. …Read more…

Overcoming Objections – 10 Tips for Turning “No” into “Yes”

"Overcoming objections takes practice"

Overcoming objections takes practice

Why don’t more people succeed in sales? Often it’s because they haven’t learned how to overcome objections to their sales presentations.  Countering objections isn’t easy and demands patience, determination, quick thinking, and attention to detail.

…Read more…