How to Answer Questions From a Reporter Without Messing Up

Answer questions, Reporter Q&A

Always answer questions truthfully

Once you’ve mentioned your key messages during an interview with a reporter, are you prepared to answer the questions that are sure to be asked?

The Q&A can be the most important part of the interview. If you blow an answer – or blow off the reporter – all your media training and hard work will be down the drain.

Maintain Control

You can’t control the reporter or the content of a story. You can, and must, control your input into the reporter’s story throughout the interview. …Read more…

Practice Makes Eli Pariser Almost “Perfect” for his Talk at a TED Conference

Being asked to speak at a TED conference is a very big deal. So when author Eli Pariser was given his nine minutes of fame in front of an influential TED audience, he needed to make the most of the opportunity to promote the ideas in his book, The Filter Bubble: What the Internet Is Hiding from You.Practice Ted Ideas Worth Spreading

TED conferences are prestigious events attended by industry leaders who come to hear “riveting talks …Read more…

“Wow” Them in Your Next Video Job Interview

As if being interviewed in person isn’t pressure enough,business man working on laptop with Colleges indoor job candidates these days often find themselves in the hot seat doing video interviews on Skype or Zoom.

It’s a simple and relatively cost-effective way for employers to weed out applicants.  Plus the probability of traveling in these waning Covid-19 lock-down days isn’t particularly great. …Read more…

Why It’s Important to Have “Horse Sense” When You’re Presenting

An interview with David Sonatore, LMSW, career/life coach and psychotherapist, who conducts workshops with people and horses to inspire personal and professional growth.

You use horses as a metaphor in working with individuals and companies. How did you come up with this idea?

Inspiring "Horse Sense"

Inspiring “Horse Sense”

The idea actually found me. For over a dozen years as a commercial film and video editor, I had a unique vantage point to observe corporate executives working together toward a common goal – creating a great video. During post-production, stress levels intensified and scapegoating proliferated. These conditions would often reveal dysfunctional teams.

Through personal experience, I saw that …Read more…