Use “Power Words” in Presentations and Media Interviews

When speakers at a conference and commentators on television begin a sentence with “I think” or “I hope,” it detracts from their expertise. Those are not power words.Power Words

Even well-known experts often start a sentence with tentative phrases. You aren’t invited to speak at a conference or appear on national television for what you think. You’re invited for what you know. You’re the expert. …Read more…

How to Get Your Audience Begging for More

You stand there stunned. Make an Impact 3D Words Breaking Glass Important DifferenceThe audience is on its feet begging for more at the end of your presentation. There is wild applause. People are rushing up to congratulate you.

Then you wake up from the dream. Could this have actually happened after your last presentation? Yes, if you had injected your talk with energy and excitement from beginning to end. …Read more…

Does Your Presentation Support Your Organization’s Brand?

Does Your Brand Stand Out?Whenever you make a presentation you’re representing your organization, not just yourself. At that moment you are the face of the organization. But are you well versed in the organization’s brand promise?

Or are you only focused on the messages you want to communicate about your area of expertise? …Read more…

Should You Use Profanity in Your Presentations and Media Interviews?

Offensive LanguageIn addressing financial analysts, Jamie Dimon, the CEO of JPMorgan Chase, made headlines when he uttered a profanity in describing the firm’s legal issues a few years ago.

He used a fairly mild swear word when he said the company needs to be “…careful to “stop stepping in dog****, which we do now and then.” …Read more…