Happy Independence Day

Message gonne fishing
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Turn Off That Cell Phone! Business Etiquette Still Counts

You’ve heard it too many times: the distracting, irritating, cell phone that rings or vibrates during the middle of a business presentation.

Smart phones and cell phones are wrecking havoc with business etiquette and manners. Their indiscriminate use is hurting business, and it could be your business if you’re not careful. …Read more…

How to Pitch the Media in an Email

"Email media pitches"

Email media pitches

The rules of engaging the media have changed in our wired world. Presenting — or pitching — yourself is more likely to be in an email than by phone or in person. So how can you ensure that you stand out from all the other email pitches a reporter receives?

The same as always – some things don’t change. You need to have a “grabber” that will compel the reporter to open your email and not someone else’s. …Read more…

Is it OK to Tell a Little White Lie?

Pinnocchio

Lie and grow a Pinocchio nose

How often have you heard that a presentation, or a media interview, is no more than story telling? And that’s true. As a speaker, you’d grab your audience with an opening such as “Imagine that you are about to find a cure for cancer.”

That is sure to get everyone’s attention. But then if you go on to say that cancer has been eradicated, you’ve crossed the line into lying.

That is an egregious  example, but little white lies can turn into big ones and eventually …Read more…