So What’s the Difference Between Media and Presentation Training? And Why Does it Matter?

What’s the big deal about what you call a training session? Actually, the distinctions between different types of training are a big deal. Many people will ask for media interview training when they really need presentation training and vice versa.

Even the Public Relations Society of America, in the brochure promoting its International Conference, got the two confused in this workshop listing:

“Media Training: Enhancing Speaker Presence,
Controlling the Interview Process

The most successful speak powerfully, knowledgeably
and succinctly – all thanks to media training . . . “

…Read more…

Reporters are Searching for You. Are You Ready for a Media Interview NOW?

We can all agree that times have changed … and keep changing. Today, how to pitch reporters is very different from the way it used to be.  It’s still true that a media pitch with a compelling subject line and a dazzling story idea will still likely grab a reporter’s attention.

But the Internet offers reporters a smorgasbord of experts in every conceivable subject. …Read more…

It’s OK to Have an Accent as Long as You’re Not Faking It

America is a melting pot of people from just about every country in the world.Fake Genuine Signpost Means Authentic or Faked Product Most newcomers learn English when they get here and, if they’re already adults, will almost always speak with an accent. There is nothing wrong with having an accent.

It’s important to articulate your words correctly, but an accent can actually make a speaker sound more interesting. Have you ever noticed that people with a British accent are often taken more seriously? Their accent gives them an air of authority and superior intelligence. …Read more…

Have You Already Broken Your New Year’s Resolutions?

Our hunch is that many of you are thinking, “Oh no! Not another blog on New Year’s Resolutions!”  We felt the same way but then decided to make our resolutions so we could join the conversations whether at the water cooler, on Facebook or Twitter.

It’s hard to keep our New Year’s resolutions, especially if we set unrealistic goals like starting a diet when there’s still a holiday fruitcake in the refrigerator! Although resolving to grow a business or adopt a healthier lifestyle is tough, it’s important to keep trying. It’s also important to set realistic goals so you feel a sense of accomplishment rather than defeat. …Read more…