Don’t Forget to Wear Your Socks

Don’t laugh. This happened to a client not too long ago. Business, Mann, am Arbeitsplatz 17He’s a very busy CEO, who was so tired that he showed up at a morning press conference in a suit and tie but without socks. It was a tell tale sign that he had mentally checked out because of exhaustion. He wasn’t conscious of what he was doing. …Read more…

Labor Day is Coming: Time to Gear Up for the Busy Fall Season

labor day

Shift Into High Gear

Labor Day is coming and it’s back to school for millions of school children. But this national holiday also signals the unofficial end of summer, when companies shift into high gear to meet their revenue targets for the year.

Many people get the blues but you can avoid the post-summer slump by getting yourself ready for a busy fall season.

Getting Ready

What does getting ready entail?

First, start thinking about how you’re presenting yourself in every aspect …Read more…

Projecting Your Personal Brand in a Media Interview or Presentation

Have you ever asked yourself:Personal Branding Concept on Digital Background. what is it about me that would make an audience want to attend my presentation or motivate a reporter to seek me out for an interview?

We all like to think that we’re experts in our subject areas. But no doubt a web search would uncover many other highly qualified people in your field. Conference organizers and reporters are searching the web for experts who can …Read more…

Is That You in the YouTube Video — Drunk at the Holiday Party?!

Jingle Jingle

Oh, no. Your worst fears have come true. You had too much to drink at your company’s holiday party and you ended up on the floor. A “friend” captured the embarrassing incident on his smart phone and thought it would be funny to post it to YouTube and tweet the link to his Twitter followers.

Now the video is getting hundreds of views. Your boss and clients are furious to see you smashed and making nasty comments about them. You’ve damaged your reputation and personal brand.

That image of you on the floor will live on in perpetuity. Very likely there is someone …Read more…