Forming a Speakers Bureau to Build a Corporate Brand

An interview with Tierney Saccavino, Senior Vice President of Acorda Therapeutics What was your goal in forming the speakers bureau for Acorda Therapeutics?  At Acorda, we have two different communications programs underway to both build Acorda’s brand and to serve our consumer communities. Within Acorda, we have implemented a program to highlight the professional expertise

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The Newman Group is a recognized leader in guiding business professionals, celebrities and authors to improve their communications skills in presentations and media interviews.

Our highly skilled and experienced professionals have the expertise in media and presentation training to meet any business situation — from helping an executive to prepare for the challenge of talking to a reporter during a business crisis to presenting a group of investors during an IPO or keeping a celebrity spokesperson on point.