How to Introduce the Speaker Without it Sounding Like an Obituary

“Now, without further ado…” Does that trite introduction make your eyes glaze over if you aren’t already half asleep from listening to a preview of the speaker’s obituary? On and on and on. The host endlessly reads every word of a biography submitted by the speaker or his PR Department. Or, the introducer has done

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Using Jargon and Acronyms Can Leave Your Audience in the Dark

Every industry has its own jargon and acronyms. Jargon is a form of slang, or shorthand, that conveys a specific meaning to the insiders who use it. Jargon common to all industries such as “think outside the box” or a “win-win situation” are well known, although they don’t show much originality when used by someone

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Do You Know What Your Audience Wants From Your Presentation?

One of the lessons learned from our many coaching sessions is this: don’t allow yourself to get complacent and think you can do the same old, same old as you plan your speaking engagements and media interviews. Analyzing Your Audience Speakers often go wrong by not doing a thorough audience analysis.

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Use proper grammar in your presentations

Choose the Proper Elements of Style for Your Presentations

The first presentation by me I’ll always remember. You would never use the passive tense to say, “I’ll always remember my first presentation.” Would you? Yet speakers too often use passive tenses in their presentations.  As Strunk and White state in their classic The Elements of Style: “Avoid tame, colorless, hesitating, noncommittal language.” This gem

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Stump Speech

When Your Stump Speech Goes Stale

You’re not a politician, you say. You don’t give stump speeches. But think about it. If you’re on a company’s new business team, or a member of their speaker’s bureau, you’re giving stump speeches all the time. They’re just called media interviews or presentations. And today, quite a few of them are virtual. Aren’t they

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Your Presentation Begins When You Book the Date

The preparation for any successful meeting or presentation starts the moment the date gets marked on the calendar. That’s when the real work begins. Determine Your Goal First, establish your goal for the presentation. What are you trying to achieve? You are most likely making a presentation to persuade your audience to take some sort

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The Newman Group is a recognized leader in guiding business professionals, celebrities and authors to improve their communications skills in presentations and media interviews.

Our highly skilled and experienced professionals have the expertise in media and presentation training to meet any business situation — from helping an executive to prepare for the challenge of talking to a reporter during a business crisis to presenting a group of investors during an IPO or keeping a celebrity spokesperson on point.

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